A/B Testing: Using Clkim To Split Test eCommerce Products

Promoting eCommerce Product on social networks has becoming increasingly popular.

Social platforms have become cluttered with sponsored posts promoting different products and brands. Just like other advertisers - you too might want to participate in this traffic aggregation method. However, unlike other advertisers - you have a secret weapon in your pocket - the ability to A/B test your offers to see which convert better.

Instead of running different variants of your ads to the same landing page - you can now also split up the traffic you are buying between 2 destinations. This means you can that for the same offer / ad you can now test 2 variants of product offering and see which ended up converting more. Typical variant can be product color, product size, packages etc.

It's time to upgrade your game - and convert more visitors into transactions!

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request


Please sign in to leave a comment.